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    HOYA VISION CARE
    North America
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    HOYA VISION CARE Enters Agreement with VisionWeb to Electronically Expedite Lens Ordering for Eyecare Practitioners

    Austin, Texas and Dallas, Texas - January 15, 2004 - HOYA VISION CARE announced today they had entered into an agreement with VisionWeb, LP, the online service to help eye care providers streamline and simplify their practice, to allow direct ordering of Rx and ophthalmic lens products through VisionWeb's electronic ordering platform.

    Under this agreement, eyecare practitioners will be able to order their Rx from any of the 16 HOYA laboratories electronically. This will allow the practices to transmit Rx orders directly to HOYA via www.visionweb.com. Orders can be placed with the frame trace, allowing for more accurate and timely delivery of the Rx.

    "VisionWeb's electronic ordering capability is the perfect way to allow maximum ease of ordering," said Syl Ghirardi, president and COO of HOYA VISION CARE. "This represents a breakthrough in speed and accuracy for eye care professionals and, ultimately, cost savings and improved service for their practices."

    "We are excited that HOYA VISION CARE shares our goal of providing eyecare providers with the ability to place orders in a method that is most convenient to them," said Jeffrey Saddington, VisionWeb president and CEO. "Through this relationship, HOYA VISION CARE can provide an alternate method for placing eyecare product orders, helping their customers streamline and simplify their practices."

    ABOUT HOYA VISION CARE
    HOYA VISION CARE, North America, is a global leader in premium lens designs, materials, and coatings. Through 16 HOYA labs, over 1,200 employees are dedicated to providing products and services that support eyecare professionals and advance the optical health of their patients.

    ABOUT VISIONWEB
    Headquartered in Austin, Texas, VisionWeb, L.P. is the online service to help eyecare providers simplify and streamline their practices. VisionWeb offers online multi-payer insurance transaction processing; convenient, direct-to-supplier online ordering; one-stop access to ophthalmic clinical news and information; customizable eyecare practice Web sites; and other benefits for opticians, optometrists, ophthalmologists, optical manufacturers, laboratories, distributors and patients. For more information or to register, please visit www.visionweb.com.


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